Empowering members to become future marketing leaders.
Welcome to the UConn Marketing Society
The UConn Marketing Society is a student-led organization affiliated with the Department of Marketing in the School of Business. Dedicated to preparing future marketers, our mission is to bridge the gap between academic theory and industry practice through offering valuable opportunities for students of all majors. We empower our members to explore diverse fields within marketing, build important and impactful professional relationships, and develop the technical and soft skills required to excel in today’s business environment. We aim to make our meetings fun, engaging, and beneficial to all our members!
Meetings are held every other Wednesday at the UConn School of Business from 7:15 PM to 8:15 PM.
FAQ
What is Marketing?
Marketing is the process of identifying, understanding, and satisfying customer needs through strategic communication, product development, and value delivery. It involves promoting products or services to build strong customer relationships and drive business growth. Check out the UConn Marketing Department Website to learn more.
What is the Marketing Today Undergraduate Newsletter?
Marketing Today Undergraduate Newsletter
Marketing Today is the undergraduate newsletter from the UConn Marketing Department, designed to keep you informed and connected. Each issue features department updates, upcoming events, and valuable resources to support your academic journey. You’ll also find professional development opportunities, including job and internship postings across a range of industries. Whether you’re managing your course load, planning your schedule, or exploring career paths, Marketing Today is a helpful tool to stay engaged and informed about the field of marketing.
What are the roles that I can pursue in Marketing?
- Brand Manager
- Advertising or Media Account Executive
- Digital Marketing/Social Media Analyst or Manager
- Marketing Communications / Content Manager
- Marketing Analyst
- Market Researcher
- Professional Sales
How can I apply for a position on the Marketing Society Executive Board?
Marketing Executive Board applications open during the final month of the academic year. An official interest form will be sent out to all active members via email and announced during meetings. This form will outline the available positions, responsibilities, and application requirements.